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     Issue: May / June 2004

NEWS

OAG/BTN China mount roadshow

OAG (Official Airline Guides) and BTN China are jointly organising the first corporate travel roadshow in China covering Beijing and Shanghai on May 25 and May 27 respectively.

The event is targeted at travel managers and those who plan travel within, in and out of China.

Travel partners such as Best Western Hotels and Hertz will showcase their latest developments and promotional offers.

There will also be a keynote address by Direct Consulting Group founder and dean of CFP Institute China, Dr Charlie In, a respected authority in the field of direct marketing and customer relationship management.

Dr In lectures frequently at the University of Hull, the Swiss Business School, Shanghai Jiaotong University, the Beijing Renmin University and the Singapore Institute of Management. He is also Asian Direct Marketing Centre’s president and Asia Pacific Management Institute’s adviser.

Organisations he has trained and served in include 3M, Singtel, Wyeth, Citibank, Hilton, HP-Compaq and China Merchants Bank among others.

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