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     Issue: September / October 2004

TOP NEWS

Big plans for Amex BT
New branding and strategy unveiled following Rosenbluth’s integration
Singapore - Having completed a seven-month process to integrate Rosenbluth into its organisation, American Express Corporate Services has announced its relaunch as American Express Business Travel (Amex BT), with a new business strategy, branding and marketing campaign.

Garuda rewards individuals and companies mileage
Jakarta - Garuda Indonesia has become the first airline in the country to offer a corporate frequent flyer programme (FFP) that rewards the individual traveller and his company with mileage.

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COVER STORY - T&E MANAGEMENT

Managing travel & entertainment costs
Travel and entertainment (T&E) expenses are the second highest controllable expense after salaries. Companies worldwide spend about US$1.3 trillion annually on T&E and many are increasingly conscious of the need to control these indirect operating expenses. BTN Asia-Pacific’s cover story looks at the trends in T&E management in the region.

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COMMENTARY

Twice the value and creativity
Make this the month in which you think of creativity and innovation and how they apply to your work.

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